Alex Iuoraş is the videographer with whom the Klain agency collaborates. Although we don’t meet him every day at the office, when we see him we know that an interesting project full of creative ideas will follow. Let’s get to know Alex better!

1. Let’s start with the basics. What position do you have within the Klain team and how long have you been with us?
   I am a collaborator in the Klain team, on the video production side and I joined about 3 years ago. 
2. How did your adventure with the Klain team begin?
   I was called by Larisa one afternoon, because they were at the opening of an event and urgently needed a videographer. We responded promptly to the request and since then we have been collaborating punctually every time needed.
   
   
3. How do you stay up to date with new trends and technologies in the field?
   I am constantly researching the technology that is emerging, and at the same time I continuously adapt my equipment to the requirements of the projects I carry out. 
4. How has your vision of digital marketing evolved over the years and how have you adapted to changes in the industry?
   I became familiar with digital marketing concepts as a result of the collaboration, so the Klain team always keeps me updated with the news and changes that are taking place. 
5. Tell us about an experience where you worked closely with other departments to successfully implement a campaign.
   Most often I work with the Account Managers within the team, so we always have a successful collaboration, given the fact that we communicate openly.
6. How do you approach defining and measuring the success of a marketing campaign? What are your key metrics?
   I believe that a marketing campaign is successful when the client is satisfied with the videos I provide. 
7. What’s the most surprising and unexpected thing you’ve learned in your career so far?
   When you work with people, anything can surprise you.

8. How do you prioritize and manage your tasks in a dynamic and challenging environment like digital marketing?
   For some projects I organize myself chronologically, while for others I do it according to the deadline. 
9. What are your favorite methods to maintain your creativity?
   I am always looking for places and locations where silence prevails and where I am surrounded by nature. 
10. What is the campaign or project you are most proud of and why?
    I liked the last project made within the Klain team the most, where I filmed the colleagues and where I learned more about each one, what they do, what they do and what their challenges are. I’ll let you learn more from social media. 
11. What do you think will be the future of digital marketing and what elements will be essential?
    I believe that the future of digital marketing is about video content, and then consumer behavior will also move towards the mobile area.
12. How do you like to spend time outside of work and how do these activities influence your vision of marketing?
    I like to relax in nature, which is why I often take my energy and creativity from here. Other favorite activities are sports, documentaries and testing gadgets on the video side.

13. What is the tool or thing without which you could not imagine a day of work in your department?
    Video camera

14. If our team were a superhero, what would be our secret superpower?
    Adapting quickly to change
    
    
15. How would you like to see our team evolve and grow in the next 16 years?
    To be full of creative ideas, lots of video content and open to new challenges.

Although his work does not take place daily at the office, Alex has managed to create a special bond with the team through involvement, creativity and adaptability. Over the years, he has demonstrated his ability to learn and adapt to changes in the industry, contributing to the success of marketing campaigns. With a clear vision for the future of digital marketing, based on video content, Alex is ready to continue creating impactful videos for the Klain team.