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Resources and articles for better marketing decisions

Digital MarketingIndustry

You don’t lose the customer at the price. You lose him because you don’t give him a reason to choose you

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IndustryUncategorized

Why you lose customers (and why, most of the time, it’s not because of the price)

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Digital Marketing
News Cookies

Life After Cookies: How Brands Rebuild Their Customer Understanding

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Digital MarketingIndustry

Marketing DNA: Why the entrepreneur’s vision is the one that guides marketing

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Digital Marketing
Geo-Main

How to make your brand visible to AI and what is Generative Engine Optimization (GEO)

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Digital Marketing
blog-different-sm

Brand Promotion on Social Media: The Differences Between Influencers, Micro-Influencers and UGC Creators

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Digital MarketingSEO & PPC
ai-brand

How do you get ChatGPT to mention your brand?

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Digital MarketingIndustry
humor-marketing

Brands that don’t know how to laugh become hard to love

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Digital MarketingSEO & PPC

The difference between a custom WordPress site and one made on a predefined theme: What do you choose for your business?

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Digital Marketing

Why choose WordPress?

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Digital MarketingIndustry

Smart marketing in times of austerity, budget deficit, crisis!

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Digital Marketing
custom-site-klain

How to develop a custom website at Klain – step by step

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Social Media

The evolution of algorithms on social media platforms

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Industry
business-networking

Entrepreneurial networking: developing connections that build relationships

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SEO & PPC
google-ads-april-2025

Latest Google Ads updates in April 2025

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Guides and e-books

Downloadable materials created by our experts to accelerate your results.

Why do marketing strategies fail? A guide based on the results of the Klain study

Are you having difficulty applying a marketing strategy? We do, even with all the expertise we have behind us. ..

Online marketing campaigns that can bring sales to your store

When it comes to sales-focused campaigns for your online store, it’s important to know their type and how to ..

The best practices guide on Linkedin for entrepreneurs

Updated: 31.08.2023 Linkedin is the platform for business and professional interaction, its purpose is to facilitate interaction between businesses. ..

Instagram Best Practices Guide for Entrepreneurs

Instagram was launched in 2012, and its purpose was, from the beginning, to facilitate the sharing of visual content. ..

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